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CAR 2026 Session to Uncover the Missing Data That's Costing Fleets at Disposal

March 31, 2026

At CAR 2026, an all-star panel of fleet and remarketing leaders will explore how better vehicle data can unlock hidden value in commercial trucks across the lifecycle. Credit: Automotive Fleet

A session titled "Data-Driven Ways to Increase Value in Commercial Vehicles" will take up that question on April 16 as part of CAR 2026, held in conjunction with NAFA's Institute & Expo in Cleveland. The 9:45–10:30 a.m. session brings together fleet operations, remarketing, and technology executives to examine how structured vehicle specification and upfit data — shared across fleet managers, upfitters, dealers, and remarketers — can help work trucks sell faster, attract better-qualified buyers, and command stronger prices in an increasingly selective market.
The session arrives at a moment when rising costs and tighter margins are forcing fleets to extract more value from every phase of the vehicle lifecycle, including disposal. Remarketing has historically been treated as the end of the road. The panel's argument is that it need not be.

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